[ENG] Camelus is a new brand of hydrating drinks (sports drinks), focused on high performance athletes, mainly cyclists. We decided to use two different tools to create the Camelus letterforms based on angular cuts and rounded curves that represent the humps of the camel.
[ESP] Camelus es una nueva marca de bebidas hidratantes, enfocada en deportistas de alto rendimiento principalmente en ciclismo. Decidimos usar dos herramientas distintas para la creación del texto Camelus a partir de cortes angulares y curvas redondeadas que representaran las jorobas del camello.
We collaborated with our great friend, Tabo Pongutá on the design of the camel character.
Contamos con nuestro gran amigo Tabo Pongutá para el diseño del personaje.
Photo 1 by Josh Nuttall on Unsplash

Field under:
Lettering, Logotype
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